Muslim-friendly luxury tours to lure Middle East, China travellers: Tiong

In line with this, he urges industry players to conduct certification courses and training to familiarise themselves with the Muslim tourism market

8:38 AM MYT

 

KUALA LUMPUR – Luxury tour packages are in the works to woo more Muslim tourists from the Middle East and China to Malaysia, said Tourism, Arts and Culture Minister Datuk Seri Tiong King Sing.

He said his ministry is planning to launch the Muslim-friendly tourism packages as early as November.

“In view of the large Muslim population in the Middle East and China, the ministry and local industry players are developing creative and attractive luxury tourism packages, especially in golf, medical and other sectors.

“So, the Islamic Tourism Centre of Malaysia will work with Tourism Malaysia to carry out promotional activities in Asia, the Middle East and Europe,” he said in a post on Facebook yesterday.

Tiong has also called on all relevant parties to immediately conduct certification courses and training to provide local industry players with the knowledge on the Muslim tourism market.

This, he said, would help them come up with appropriate and competitive packages.

Tiong added that he had met with representatives from tourism associations in Malaysia, during which they discussed on how to intensify promotion efforts at the international level, develop a Muslim-friendly market, and create an industry consensus including providing subsidies and assistance to tourism operators.

“The ministry will ensure aid is channelled equally to all parties, and it is committed to supporting the tourism sector for the sake of the country’s economy.” – October 14, 2023

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